Apple can't answer the high customer demand

Apple CEO Tim Cook

Following the publication of the (excellent) quarterly results from Apple, Tim Cook has submitted willingly to the traditional game of questions and answers with the media present there. As might be expected, analysts were quick to ask where were the sales of iPhone 6 and if finally, the production volume came to meet the huge demand. Tim Cook did not pray to confirm that Apple had many problems rich "we are not at equilibrium (between supply and demand, Editor's note), we're not close, we are not on the same planet, "says the CEO of Apple," that said, I'm really confident in the fact that logistics is doing wonders and that's why you see a forecast of results as strong as the one we have given. "

Remember that the iPhone 6 and iPhone 6 Plus is now distributed in 65 countries and this number will increase to 115 by the end of December. Beyond a greater number of operators and distributors, is of course the exceptional enthusiasm for mobile headed in certain geographic areas that "boosts" obviously demand: China, the United States and probably Japan became (reverted to China) the poles of strong growth.

Turning specifically to China, Tim Cook has insisted that only 20% of iPhone 6 sold in the territory are subsidized by operators, which means that four fifths of sales are on iPhone offered full price. And yet, despite so extremely expensive on average (since not "smoothed" by the subsidies operators) overall sale price iPhone 6 flows like hotcakes. Many analysts believed that the low level of Chinese subsidy could threaten sales of the iPhone 6 Badly seen.

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